Author: Ignacio Molina

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Learning by Experiencing: How Sevilla FC’s Education Comes to Life on the Pitch

The match between KS Cracovia and Sevilla FC, held as part of the Polish club’s 120th anniversary celebrations, was much more than a pre-season friendly. Beyond the ninety minutes on the pitch, it symbolised a relationship that has been built over the years through education, knowledge sharing, and the development of football professionals.

One of the best examples of this connection can be found in Przemysław Antoniak and Konrad Wieczorek, strength and conditioning coaches of KS Cracovia’s first team, who took part in the UEFA Fitness B courses organised by the Polish Football Association (PZPN) in collaboration with the Sevilla FC Innovation Center.

Through this programme, both professionals gained first-hand insight into Sevilla FC’s strength and conditioning methodology, worked alongside the club’s specialists, and explored the latest trends in training, planning, and high-performance football. Combining theoretical knowledge with practical application, the programme offered an immersive learning experience rooted in the day-to-day reality of professional football and the expertise developed within Sevilla FC’s sporting structure.

Today, both coaches are part of KS Cracovia’s first-team technical staff, one of the most historic clubs in Polish football. Their presence on the bench during this match illustrates the impact that education can have when it goes beyond the classroom, becoming a powerful tool for the growth of professionals, clubs, and football federations.

This is precisely the purpose behind the Sevilla FC Innovation Center’s international education programmes: to share knowledge, build long-lasting partnerships, and contribute to the development of football by educating coaches, strength and conditioning professionals, performance analysts, sporting directors, and other professionals across the industry.

Over the past few years, Sevilla FC has established an international network of educational partnerships with football federations, clubs, and sporting organisations across different countries. Each programme is tailored to the specific needs of its partners while sharing a methodology built on the experience of one of Europe’s leading professional football clubs.

The match in Kraków is a clear example of how these partnerships create a tangible impact. What began as a collaborative educational initiative between Sevilla FC and the Polish Football Association is now reflected on the pitch, strengthening the relationship between both organisations and demonstrating that knowledge is one of the most valuable drivers of football’s continued evolution.

Education Driving the Development of Football

Learning by Experiencing is the philosophy that underpins our international education programmes. If your federation, league, or club is looking to provide its professionals with an immersive learning experience inside the Sevilla FC environment, contact the Sevilla FC Innovation Center at [email protected] and discover how we can design a tailor-made programme for your organisation.

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The Innovation Center launches a new edition of its official training programs for football coaches

Following the success of previous editions, the club’s training center will launch during the next academic year the third edition of the Intermediate Level – Initial Cycle of the Football Coaching Technician program, the second edition of the Intermediate Level – Final Cycle, and, as the main new feature, the debut of the Advanced Level Football Coaching Technician program, the highest official qualification that a football coach can obtain in Spain.

This initiative is part of the constant growth of the club’s academic area, which in recent years has strengthened its position as a benchmark in innovation, technology, and football-focused education.

The Intermediate Level – Initial Cycle is aimed at individuals who wish to begin a career in football coaching and teaching, acquiring the necessary skills to work in youth development and introductory sports training stages. Meanwhile, the Intermediate Level – Final Cycle will allow students to deepen their technical and tactical understanding of football players, advancing their preparation as coaches.

The major new development of this edition will be the launch of the Advanced Level Football Coaching Technician program, a course that qualifies students to plan and manage training sessions and teams in medium- and high-level competitions, as well as coordinate football academies and sports projects. In addition, this qualification allows graduates to apply for the federation coaching license required to coach in all categories of Spanish football.

The training programs will be delivered in a professional and highly specialized environment, with access to top-level facilities and a faculty composed of professionals linked to elite football and the Sevilla FC ecosystem.

With this new edition, the Sevilla FC Innovation Center reaffirms its commitment to education, innovation, and talent development within the football industry, offering future coaches an academic experience directly connected to the reality of professional sport.

Registrations will open soon.

Anyone interested in joining this new edition can already request information and resolve any questions by writing to the Innovation Center email address: [email protected]

In addition, they may complete their registration through the official form available on the Sevilla FC Innovation Center website. Click here.

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The Sports Data Forum 2026 turns the Ramón Sánchez-Pizjuán Stadium into the epicenter of innovation and data analysis in football.

The event began with an institutional opening, highlighting the growth of the forum over its ten editions and its role as a space connecting industry, knowledge, and innovation in football. From there, the program provided a comprehensive overview of how data has become a key element in sports decision-making.

Throughout the different sessions, industry experts explored the impact of advanced analytics on performance. Notably, Roberto del Campo focused on decision-making in football through data, while a dedicated panel examined data as a tool serving the game in modern football, addressing its practical application in competitive contexts.

Technological innovation was another of the forum’s main pillars. Esteban Granero analyzed the role of artificial intelligence as a competitive advantage, while SkillCorner presented automatic tracking solutions and advanced metrics, demonstrating how automation is transforming performance analysis.

The on-pitch perspective was represented by César Azpilicueta, who emphasized the importance of data and video analysis in professional football, offering insights from the experience of an elite player.

The forum also expanded its scope to other sports with the participation of Damián Quintero, marking a milestone as the first non-football athlete to take part. The Olympic karateka addressed the relevance of data analysis in high-performance sport, showing how these tools are equally decisive in disciplines beyond football and reinforcing the idea that data has become a key transversal element across the entire sports ecosystem.

Technical sessions also featured specialized companies such as Once Sport, focused on video recording and analysis, and Veo Technologies, which presented new perspectives on integrating video and data as a single tool for different sporting realities.

The forum also highlighted its educational role and connection with the industry through a session on the bridge built by Sports Data and the Sevilla FC Innovation Center between talent and clubs, emphasizing the importance of creating opportunities for future professionals in the sector.

The event concluded with a closing interview session featuring Alberto Edjogo, Javi Martínez, and Josele González, who reflected on the data analysis revolution from a footballer’s perspective, offering a comprehensive view of the evolution of the game and its relationship with technology.

With this edition, the Sports Data Forum 2026 reaffirms its position as a benchmark event in the sports industry, where innovation, knowledge, and data analysis are consolidated as fundamental pillars in the development of present and future football.