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Final touch for the Sevilla FC Academy

The Sevilla FC Innovation Center is the platform that brings together the entire innovation proposal of the club, which brings together both the technological commitment and the R&D&I activities of Sevilla FC. Among others, it articulates the entire training offer that is made available to third parties, whether they are clubs, federations or other entities and professionals in the world of soccer. Within this training offer, the Sevilla FC Academy, which offers the possibility of learning the club’s methodology in different areas and which has grown exponentially in the last season, is of vital importance.

Throughout the 2023-24 campaign, there have been many visits to the Sevilla FC facilities, from groups of coaches (Coaches Academy) to teams (Players Academy), including medical staff (Medical Academy) and different business areas (Business Academy). More lasting international strategic alliances have even been agreed, such as the one with Gangwon FC of South Korea (World Club Alliance Program), which joins the one already consolidated with FC Bengaluru United of India.

In recent months, the Sevilla FC Innovation Center has trained, among others, coaches from clubs belonging to the ECA (European Club Association) and the KFA (Korean Football Federation), teams such as Ottawa South United (Canada), IFA New England (USA) and Mjallby AIF (Sweden), and students and teachers from the Universidad San Francisco de Quito (Ecuador), in addition to the institutional visit of a delegation from Gangwon FC (Korea). Likewise, the Sevilla FC Academy has sent youth academy coaches to other territories, such as the facilities of Europa FC, in Gibraltar, or countries like the Czech Republic and Poland to work with players from clubs and federations, developing specific training sessions under the Sevilla FC methodology.

For the 2024-25 season, in which the Sevilla FC Innovation Center, in its training area, will begin to offer official coaching courses, the number of projects will increase with various initiatives such as a new team that will compete in the Tercera Andaluza, a special academy for goalkeepers, the ‘Sevilla FC GK Academy’, and a new School of Technification. In addition to other projects that will be announced during the course of the season. All the information on new developments can be found at this link.

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Sevilla FC showcases its technological innovation at GEN IA conclave in India

Sevilla FC continues to show internationally the results of its commitment to technological innovation. The club’s chief data officer, Elías Zamora, participated in the Gen AI Conclave organized by IBM in Kerala (India). As part of a conference on how generative artificial intelligence is helping technological innovation, Zamora presented the success story behind the launch of Scout Advisor. This tool, developed by the club together with IBM, is the first application to use this type of technology using the WatsonX generative artificial intelligence system.

Specifically, Scout Advisor is an application that has managed to bring together more than 200,000 scouting reports from the club’s database into an application that enables player searches based on descriptions made in natural language. Scout Advisor is capable of locating and categorizing players by understanding the technical language of soccer jargon and identifying virtues that cannot be measured with numbers, such as leadership, which are detected by the scouts’ descriptions in their reports.

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Sevilla FC hosted the delegation of the Moroccan government

A delegation of the Ministry of Youth, Culture and Communication of Morocco has made this Thursday a protocol visit to Sevilla FC in the Ramón Sánchez-Pizjuán stadium, where it has been received by the president of the entity, José María del Nido Carrasco. The meeting took place within the framework of the advisory program for the integration of young people that the Moroccan government is carrying out with the International and Ibero-American Foundation for Public Administration and Policies and the Junta de Andalucía, whose Coordinator of European Programs and Funds, Santiago Reyes Díaz, acted as liaison in the visit. It should be recalled that with the Minister of Youth, Culture and Communication already began formal relations with the Vice President José Castro on his visit to the neighboring country a few months ago.

The representatives of the Moroccan ministry learned first hand, through several Sevilla FC officials, the main lines of the Strategic Internationalization Plan being implemented by the club, especially with regard to actions with Morocco, a country where there is an increasing connection between soccer fans and Sevilla FC. They also learned in detail about the organization of the Mundialito de la Inmigración, which has been coordinated by the Sevilla FC Foundation for several years.

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New season at the Antonio Puerta School, where sportsmen with Sevillista values are created

The Antonio Puerta Soccer School is already preparing for the 2024-25 academic year. To this end, the registration period for a new season that is full of activities and challenges for the little ones has been open since Tuesday. The school is the ideal environment for children born between 2011 and 2020 to play sports, develop, learn and, above all, have fun while they soak up the best Sevillista values.

The course is designed for the following categories: baby, pre-benjamin, benjamin, alevin and infantile. Each student will belong to a team that will be named after a Sevilla FC player and will receive the necessary sports equipment for training: two complete playing kits (shirt, shorts and socks), tracksuit, training sweatshirt, raincoat and backpack.

Most of the activities will take place at Sevilla FC’s top-level facilities at the Ciudad Deportiva José Ramón Cisneros Palacios. The schedule will be the same as usual: Monday to Thursday from 17.00 to 20.00 hours. Specifically, two training days a week of one hour, with games and/or games on Fridays from November onwards.

All the necessary information is available at this web address. Prices are the same as last year, as well as discounts for Sevilla FC members and season ticket holders. To proceed with the registration process, please click on this link.

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Renew your place in the Antonio Puerta School for next season

This Monday is the deadline for the renewal of the Antonio Puerta School for the 2024-2025 season. These inscriptions are still intensifying, but anyone who does not want to miss the opportunity is still in time to sign up.

The Antonio Puerta Soccer School continues with its renewal period open. After this process began last June, Sevilla FC and its Foundation continue to prepare a new season for those Sevilla players born between 2011 and 2018, both included, who want to take their first steps with the ball in the facilities of the Utrera road.

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LaLiga Dubai and IFA New England to visit the ‘Players Academy’ program for the first time

The Training Facilites José Ramón Cisneros Palacios hosted the training sessions of the Sevilla FC Players Academy program, offered by the club’s Innovation Center. On this occasion, three teams from the youth, infantile and cadet categories came to the facilities, representing LaLiga Dubai and IFA New England, from the United States of America.

The Players Academy program brings together training sessions given by Sevilla FC professionals and based on the methodology developed by the club over the years. On this occasion, Sevilla coaches Álex Martín, Javi Álex and Luis Álvarez led the sessions for the aforementioned groups of players, who after finishing the work moved to the Ramón Sánchez-Pizjuán stadium to take the Stadium Tour.

“The training program for Sevilla FC players is very professional due to the club’s staff and its facilities. We are very happy, especially the kids, to be here,” said Dominique Panmo Nana, from IFA New England. In the same vein, Daniel Voros, from the U.S. team, commented on the experience: “We come from Boston. We are going to play a tournament in Andalusia and we are at the Sevilla FC Academy. A great experience due to the magnificent facilities of the club and its staff. We also visited their stadium, we hope to return in the future”.

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Conference by Jesús Arroyo on sports law to the students of LaLiga Business School

LaLiga Business School has once again chosen the Ramón Sánchez-Pizjuán as the venue for one of its special days, in which it takes the students of the various courses it offers out of its offices. On this occasion, the visit to Sevilla FC was hosted by the club’s deputy general manager, Jesús Arroyo, who shared his extensive experience in the field with the students of the Master’s Degree in Sports Law applied to professional soccer in the José Antonio Sánchez-Araujo press room.

LaLiga has developed the Master’s Degree in Sports Law applied to professional soccer to offer the possibility of specialization in one of the fastest growing branches of law. An area in which Sevilla FC has extensive experience with numerous success stories.

Likewise, Jesús Arroyo, is the Institutional Coordinator of the Master’s Degree in Sports Law applied to Football at Sevilla FC in collaboration with the Catholic University of Murcia, whose registration period is still open for the new edition.

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Closing Ceremony of the Master in Big Data applied to Scouting in Football at the Pizjuán

The Ramón Sánchez-Pizjuán once again hosted the closing ceremony of the Master’s Degree in Applied Big Data for Scouting in Football, one of the flagship courses promoted by Sevilla FC’s Innovation Center as part of its increasingly extensive educational offerings. Students from the last two editions had an in-person session in the heart of the Sevillista temple, specifically in the José Antonio Sánchez-Araujo press room, where, among other professionals from the club, they received a masterclass from the club’s sporting director, Víctor Orta.

Additionally, during this closing ceremony, all the master’s students received a commemorative sash for completing the course in the stadium’s ante box, alongside Sevilla FC’s seven Europa League trophies won to date. All the students completed the day by enjoying the Stadium Tour of the legendary Sevillista stadium.

The master’s program is organized by Sport Data Campus, in collaboration with the Catholic University of Murcia (UCAM) and the Sevilla FC Innovation Center, and enables professionals to acquire all the necessary knowledge to organize a top-level ‘data-driven’ sports management. Registrations for the VII edition, which will run from October 2024 to June 2025, are now open.

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Coaches of Sevilla FC Academy carried a clinic at the Europa FC Academy

The activity coordinated by the R&D&I Department of Sevilla FC through the Innovation Center never ceases, and last week it was the turn of two youth coaches from the club, Javier Álex and Diego Blanco, who traveled to Gibraltar Camp with the Europa FC Academy. There, they carried a clinic and explained the training methodology followed in Sevilla FC Academy.

Two training sessions, alongside John Moreno, director of the Europa FC Academy, helped the young footballers of the Gibraltarian team and their coaches gain a basic understanding of the main principles followed at Sevilla FC. The sessions were focused on players born between 2006 and 2012 initially, and then between 2013 and 2016.

With this type of activity, one of the main objectives of Sevilla FC’s Innovation Center is fulfilled: to share the knowledge generated through this platform with others. This educational intention is channeled through training programs.

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Sevilla FC hosted the new edition of the FCE ProCourse 2024

The Sevilla FC training facilities hosted one of the training sessions organized by the Dutch Football Academy for future football coaches. Dutch coach Raymond Verheijen conducted a course for 39 coaches from different parts of the world, focusing on the ‘Team Tactics Formation Process’. During the course, the coaches witnessed training sessions of various youth teams from the Sevilla Academy and gained detailed insights into the daily operations of different areas within the Sevilla FC Academy. The visit concluded with a tour of the Ramón Sánchez Pizjuán Stadium.

Football Coach Evolution (FCE) is a globally renowned football educational institute that provides knowledge to many federations and clubs worldwide. Raymond Verheijen founded the Dutch Football Academy for coaches who wish to develop their knowledge and challenge the status quo in football. Verheijen’s mission is to educate football coaches in a more objective and football-specific manner, rather than relying on trendy styles or merely copying the champions. Verheijen’s mission is supported by Guus Hiddink, one of the most successful Dutch coaches of all time, who became a global ambassador.

The Innovation Center Sevilla FC is expanding its educational offerings with a new sports education project set to launch next October. In this new project, Sevilla FC will offer official vocational training programs at both intermediate and advanced levels, leading to the qualification of Technical Sports Specialist in Football, which enables individuals to work as football coaches in Spain. Additionally, this qualification allows for subsequent access to certain university degree programs.

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Sevilla FC’s Technological and Digitalization Commitment Presented at DES 2024 in Málaga

This week, the 2024 edition of the Digital Enterprise Show (DES) was held in Málaga, a conference that covered various aspects related to digitalization, artificial intelligence, and the use of all kinds of technology in the daily operations of businesses. The event aimed to include the presence of different professionals from Sevilla FC, who explained how the club has become a national and international reference in all these areas.

In this context, the Head of the Data Department at Sevilla FC, Elías Zamora, presented in the main auditorium how the club, with the help of IBM, has developed the Scout Advisor tool, which has revolutionized the world of scouting through the application of generative artificial intelligence. Zamora also presented in another exclusive panel all the milestones that Sevilla FC has achieved in recent seasons through its commitment to technological development in all business areas.

Meanwhile, Jara Cisneros, Head of Digital & CRM at Sevilla FC, detailed how the DruID tool enables the actionability of user and consumer data, their identification, real-time traceability, and advanced segmentation.

With participants from over 50 countries, DES fosters an international exchange of knowledge that inspires and facilitates the sharing of extraordinary success stories, like that of Sevilla FC.

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Sevilla FC Chair Present at the XVI UPOEmprende Awards

This week, the XVI UPOEmprende Awards were presented at the Pablo de Olavide University, an initiative that aims to promote the entrepreneurial spirit among university community members, fostering the formation of entrepreneurial teams and the establishment of innovative companies based on knowledge and/or research results developed at the university. This competition has seen the participation of Sevilla FC for the third consecutive year, sponsoring one of the awards through the Sevilla FC Chair: University, Business, and Sport.

Out of the 80 initiatives presented, 17 were selected for the final presentation of the projects, which took place last Tuesday. Subsequently, in an event presided over by the rector of Pablo de Olavide University, Francisco Oliva, and with the institutional representation of Pablo Blanco on behalf of Sevilla FC, the jury’s decision and the award ceremony took place, including the ‘company established at Pablo de Olavide University’ award, sponsored by the Sevilla FC Chair. The winning project proposed the creation of a company dedicated to the manufacture and distribution of reusable silicone anti-drug covers, designed to protect consumers from chemical submission in certain environments.

The winners of the different categories will have free access to the accommodation services of the Andalusian Centers for Entrepreneurship (CADE); sponsorship of university entrepreneurial talent by the Association for Business Development and Technology Transfer of Dos Hermanas (TIXE) and the Federation of Industrialists and Merchants of Alcalá de Guadaíra (FICA); free access for six months to the business accommodation services of the Sevilla Chamber of Commerce’s Business Incubation Network; and the opportunity to apply for the SPUTNIK entrepreneurship promotion program. From Sevilla FC, we congratulate the 8 winning projects in the 7 categories called.