Area: Education

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Closing Ceremony of the First Graduating Class of the Intermediate Vocational Training Program in Football Coaching

The José Antonio Sánchez-Araujo Press Room, located at the Ramón Sánchez-Pizjuán Stadium, hosted the closing ceremony and diploma presentation for the first graduating class of the Intermediate Level Football Coaching Course, organized by the Sevilla FC Innovation Center. This educational initiative has enabled the 25 students who successfully completed the program to acquire the knowledge and skills necessary to begin teaching football, as well as to promote and encourage the sport among young people and in educational settings.

The ceremony was attended by prominent representatives of the club, including Jesús Galván, current coach of Sevilla Atlético, and Luci Martín, a member of Joaquín Caparrós’ coaching staff. Both took part in the event to show their support for the new coaches and to emphasize the importance of education in professional development within the world of football.

In addition to this intermediate-level course, the Sevilla FC Innovation Center also offers the Advanced Level Football Coaching Certification. This qualification represents the highest level a coach can achieve within both the Spanish and European educational and federative systems. Upon completion of this advanced program, students earn the official credentials required to coach at all levels of Spanish football, from grassroots to professional teams, and even to be part of the coaching staff for regional or national teams.

Both training programs are offered in collaboration with CESUR, the most prestigious vocational training center in Andalusia, known for the quality of its education and its strong ties to the professional sports sector. This partnership ensures a comprehensive and up-to-date training experience, designed to prepare future coaches for the challenges of modern football.

Enrollment for the upcoming 2025–2026 course opened this past Monday. For more information, visit this link.

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9th Edition of the Master’s in Big Data Applied to Football Scouting

Once again, it’s time to open the enrollment period for the “Master’s in Big Data Applied to Football Scouting.”
Now in its ninth edition, this program is aimed primarily at professionals and football enthusiasts seeking to specialize in the area of scouting: coaches, analysts, scouts, fitness coaches, or sports managers.

Co-organized by the Sevilla FC Innovation Center, Sports Data Campus, and the Catholic University of Murcia (UCAM), this program has already trained over 2,600 students in its four-year history. The master’s is also ideal for those who want to take their first steps into the world of scouting and build a professional career in football.

This is a unique opportunity to access professional football, improve career prospects in a constantly evolving industry, and become an expert in talent identification and analysis.
Interested individuals can find more details at this link.

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Enrollment now open for the Intermediate and Advanced Level Football (Soccer) Coaching Programs

Sevilla FC Innovation Center Opens Enrollment for Official Vocational Training Programs in Football Coaching

The Sevilla FC Innovation Center has opened the enrollment period for its official Intermediate and Advanced Level Vocational Training Programs in Football Coaching. These programs qualify graduates to work as football coaches throughout Spain and also provide access to certain university degree programs.

The training offer includes three distinct levels of Football Coaching certification. The first level qualifies the holder with the necessary skills to introduce players to football and to promote the sport.

Level 2 certifies that the holder has the necessary competencies to plan and deliver football coaching sessions focused on improving athletes’ technical and tactical performance. To enroll in Level 2, students must already hold a Level 1 certificate—either in football or futsal.

Finally, Level 3 qualifies the holder to plan and lead training for football teams and athletes, manage their participation in mid- to high-level competitions, and run football academies.

Upon completion of the advanced level, students will receive the highest coaching qualification available in Spain. This allows them to apply for an official coaching license, enabling them to coach in all levels of Spanish football, including regional and national teams. Enrollment can be completed through the following link.

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Sevilla FC launches its training experience for coaches as part of the “Academy Programs”.

Sevilla FC, through its Innovation Center, continues to establish itself as a key player in football education, both nationally and internationally.

Portuguese coach Lino Almeida shared his impressions and expressed his surprise at the opportunity to live various experiences alongside Sevilla FC and to have learned new methodologies used by the club.

“It has been a very enriching experience. What surprised me the most was the use of cameras to record all the training sessions—this helps players improve. I was also surprised by the presence of psychologists during training sessions; it gives kids and players someone to talk to and express themselves more freely,” said Lino Almeida.

He also emphasized the methodology used by Sevilla FC, a methodology that the Portuguese coach stated he plans to implement at his own club. Moreover, Lino Almeida mentioned that he is taking back not only new methods but also fresh ideas that he is eager to put into practice.

Finally, Lino shared that this is an experience he highly recommends. “It’s an experience I recommend to all coaches. I got to meet many other coaches, they shared the full methodology with me and helped me improve in areas where I needed it. This is valuable for any football coach.”

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Sevilla FC launches our Fitness Academy Program

Sevilla Fútbol Club continues to strengthen its educational programs through its Innovation Center and has officially launched its Fitness Academy program with the visit of a group of fitness coaches from the Polish Football Federation.

The PZPN group experienced an immersive journey, where they learned both the theoretical and practical aspects of the club’s physical preparation methodology, guided by various coaches and specialists from within the organization. They also had the opportunity to see the diagnostic center in action, understand the training methodology firsthand, and attend a youth friendly match between Sevilla FC’s Cadete A and Austria Vienna.

“The experience we’ve had over the last three days has been truly fantastic. We’ve discovered a very open club. Everyone here has a lot of knowledge, but they are also very willing to share it and their experiences with us. So yes, we’ve had a great time. The facilities are incredible. There are many fields, multiple gyms, lots of equipment and gear that we’ve been fortunate to access and use. The methodology is interesting. But yes, it’s really fascinating to see a solid methodology across all teams and a very well-defined playing model,” said Naomi Datson, a UEFA coach who accompanied the PZPN group during these training sessions.

For his part, Łukasz Radziminski, coordinator of the PZPN’s fitness coach course, also spoke highly of the visit to Sevilla FC, especially praising the human quality of the club’s professionals: “These days have given us so much—so much knowledge, so much practical insight—and we’ve had the opportunity to meet the great Sevilla FC family. We’ve met many excellent coaches. We’ve seen many impressive facilities. The methodology is truly outstanding. But I think the most important thing in the club, what gives us a complete picture of Sevilla FC, is its people. And the people at Sevilla FC are truly amazing. These individuals have made this club a top-tier, elite team.”

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El Sevilla FC inaugura su programa Fitness Academy

El Sevilla Fútbol Club sigue reforzando sus programas de formación impulsados por su Innovation Center y ha inaugurado su programa Fitness Academy con la visita de un grupo de profesionales de la preparación física de la Federación de Fútbol de Polonia. 

El grupo de preparadores físicos de la PZPN vivió una experiencia inmersiva en la que conocieron de forma teórica y práctica la metodología de preparación física del club de la mano de distintos técnicos y expertos en esta materia de la entidad. Asimismo, pudieron conocer de primera mano el funcionamiento del centro de diagnóstico, la metodología de entrenamientos y también presenciaron un amistoso de cantera entre el Cadete A del Sevilla FC y el Austria de Viena. 

“La experiencia que hemos tenido en los últimos tres días ha sido realmente fantástica. Hemos descubierto un club muy abierto. Todos tienen mucho conocimiento, pero también están muy dispuestos a compartir ese conocimiento y sus experiencias con nosotros. Así que sí, lo hemos pasado genial. Las instalaciones son increíbles. Hay muchos campos, múltiples gimnasios, mucho material y equipamiento al que hemos tenido la suerte de acceder y de poder utilizarlo. La metodología es interesante. Pero sí, realmente interesante ver una metodología sólida en todos los equipos y un modelo de juego muy bien definido”, valoró Naomi Datson, técnico de la UEFA, que acompañó al grupo de la PZPN en estas jornadas formativas. 

Por su parte, Łukasz Radziminski, coordinador del curso de preparadores físicos de la PZPN, también valoró positivamente la visita al Sevilla FC y, especialmente, la calidad humana de los profesionales de la entidad: “Estos días nos han dado mucho, mucho conocimiento, mucho conocimiento práctico y hemos tenido la oportunidad de conocer a la gran familia del Sevilla Fútbol Club. Hemos conocido a muchos grandes entrenadores. Hemos visto muchas instalaciones impresionantes. La metodología es realmente impresionante. Pero creo que lo más importante en el club, lo que nos da una visión completa del club, son sus personas. Y la gente del Sevilla Fútbol Club es realmente increíble. Y estas personas han hecho de este club un equipo de élite, de primer nivel”. 

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The Performance Academy is born, a program designed to take players to the next level

The Sevilla FC Academy has launched a new program: the Performance Academy, designed for footballers who aspire to reach the next level. The Sevilla FC training methodology offers players the opportunity to enhance their skills through high-performance training sessions at the club’s Ciudad Deportiva.

These sessions are designed and prepared by the Sevilla FC youth academy coaching staff, ensuring that players improve their technical, tactical, physical, and decision-making skills on the field. The program follows a methodology focused on individual development, guaranteeing visible progress in each player’s performance, enhancing their abilities, and preparing them to compete at the highest level.

All information is available at this LINK: https://sevillafcacademy.com/programa/academia-de-tecnificacion/.
Registration is now open and will close on May 16. To apply, please use the following email: [email protected].


Limited spots are available to ensure top-quality training and personalized attention for each player.

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Start the training revolution at Sevilla FC Academy

La plataforma digital ofrece información detallada sobre los distintos programas de formación: Football Camps, Performance Academy (Academia de tecnificación), Escuela de fútbol Antonio Puerta, Programas de Alto Rendimiento y Goalkeeping Academy (Academia de porteros).

This week, the new official website of Sevilla FC Academy has been launched—a platform designed to showcase all the training programs related to the expansion of the club’s working methodology in the sporting field. With this initiative, Sevilla FC takes another step forward in its commitment to sports and educational development, introducing a new website that becomes the go-to reference for players interested in being part of the club’s unique methodology.

The digital platform provides detailed information about various training programs, including Football Camps, Performance Academy, Escuela de fútbol Antonio Puerta, High-Performance Programs and Goalkeeping Academy.

Sevilla FC Academy aims to expand the club’s methodology by offering opportunities to young talents striving for sporting excellence. With programs tailored to different skill levels and age groups, the academy seeks to foster player growth under the same technical, tactical, and physical principles applied within the Sevilla FC youth system.

The new website will make it easier for players and families to access key information about joining this initiative. From registrations to news and events, the platform positions itself as the official channel to stay updated on all academy developments. This reaffirms the club’s commitment to taking its successful model beyond its borders and inspiring new generations of footballers worldwide.

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The Master’s in Innovation and Digital Transformation concludes a March full of learning

The Master’s in Innovation and Digital Transformation in Sports Entities at the Sevilla FC Innovation Center, organized in partnership with Sport Data Campus, has concluded a March full of interesting presentations from various experts.

Javier Gil, Head of AI Implementation and Development at LaLiga, delivered the talk “An Honest Approach to Generative AI and the Future of Work.” Meanwhile, Juan Esteban Gómez Llamas, a member of the Sevilla FC Innovation Center, conducted a live class titled “Understanding Processes in a Sports Entity.”

On March 11, 12, and 13, students had the opportunity to attend 3 Master Classes presented by Carlos González Graña, founding partner and CEO of BHI Capital; once again, Juan Esteban Gómez Llamas; and Miguel Angel Loor, President of the Liga Pro in Ecuador. The first spoke about investment and entrepreneurship in the sports industry, the second about digital leadership and operational transformation in sports organizations, and the third presented the business model of the Ecuadorian Liga Pro.

Also featured were Conrado Sandoval, Director of Competition Development at La Liga MX, and Débora Saldanha, Head of Innovation at Club Atlético Mineiro in Brazil. The training sessions were completed with additional staff from Sevilla FC, such as the club’s General Director, José González-Dans, the Director of Human Resources, Raquel Frías, and the person responsible for Sustainability and the Sevilla FC Foundation, Santiago González. Additionally, Mamen Blanco, an executive specialist in talent development and AI, gave a presentation on this topic to the students.

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Taking part in the Employment and Entrepreneurship Fair of the UPO

The Pablo de Olavide University has presented the 9th edition of its Employment and Entrepreneurship Fair, which will be held in person on April 22 and 23, and online on April 24. The event, driven by the UPO (Pablo de Olavide University), aims to connect students with companies and entities from the productive sector. This edition will feature the Sevilla Innovation Center, as part of the program framed within the Sevilla FC Chair: university, business, and sport.

A new feature in this edition is the virtual phase of the Fair, which will be carried out through a new web platform. The Vice-Rector for Students, Employability, and Entrepreneurship, Amapola Povedano Díaz, highlighted this development during the opening ceremony, stating that “we aim for the 9th edition of the Employment and Entrepreneurship Fair to foster interaction between companies, institutions, and the talent generated by the university.”

The Employment and Entrepreneurship Fair will feature various information stands, a business pavilion, job offers, an exhibitor agenda, and a conference schedule. Students, who must register in advance to participate in the different activities, will be able to explore first-hand the job opportunities available after finishing their studies, as well as current labor market demands.

Through a virtual platform, students will be able to register for different meetings with companies, learn about their internship and hiring plans, sign up for in-person talks, submit their resumes to companies, and access the information provided by the various participating companies.

The Innovation Center will be present with an informative and innovative stand offering its training programs.

We look forward to seeing you in person on April 22 and 23 and online on April 24!

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Kickoff of the 8th Edition

The 8th edition of one of the most important master’s programs within the extensive educational offering of the Sevilla FC Innovation Center has arrived: the Master’s in Big Data applied to Football Scouting. This high-level course is designed to prepare scouts, analysts, and sports directors, among other key roles in the football industry.

The program provides students with the necessary tools to adapt to all situations within the world’s most popular sport while also diving into the crucial field of Big Data—an essential aspect in the training of future professionals.

Once again, the Sevilla FC Innovation Center opens its doors to aspiring professionals looking to specialize in scouting. This master’s program is ideal for football enthusiasts and offers a great opportunity to become a true expert in talent identification and analysis at a prestigious institution.

In previous editions, students of this program have had the chance to access top-tier internships and significant job opportunities with various football clubs worldwide. You can find all the details about this master’s program through this link.

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Sevilla FC incorporates BRAINSFIRST BV technology in player development and talent identification

Sevilla FC has signed a two-and-a-half-year agreement with BrainsFirst BV to implement cognitive assessment technology in the development of its young footballers. This collaboration aims to enhance player performance and facilitate the identification of new talents.

With these technological tools, the club will incorporate cognitive skills analysis into the existing evaluation criteria for future professional and elite players, alongside physical, technical, tactical, and mental performance.

BrainsFirst BV, which collaborates with top-tier clubs such as Ajax, Real Sociedad, PSV, Bayer Leverkusen, Nottingham Forest, and Eintracht Frankfurt, provides a diagnostic platform based on neuroscience and gamification. Agustín López Páez, Director of the Youth Academy, highlights that this partnership will be key to training young footballers, as it represents an innovative tool in cognitive control within elite sports and will complement Sevilla FC’s modern and coordinated youth development approach.

A step forward in youth training and development

Antonio Gutiérrez López, Project Manager at Sevilla FC, emphasizes that this new technology will provide a deeper understanding of the players and their potential, making their development more effective. With objective and verifiable data, coaches will be able to make more informed decisions, aligning with the club’s data-driven strategy and strengthening its strategic plan. To achieve this, Sevilla FC will combine its own resources with the expertise of its new partner.

Jens Urlbauer, Business Development Director at BrainsFirst BV, explains the significance of this alliance with Sevilla FC: “We are delighted to collaborate with a club that has a clear vision for player identification and development, and that is integrating innovative tools to achieve even greater success. Sevilla FC aims to support its players in their transition to professional football, emphasizing the importance of data-driven insights in this process.”