Area: Education

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Sevilla FC and FC Real Sireti hold a working meeting

Sevilla FC once again showed that its greatness goes beyond the pitch.


On September 30 and October 1, the José Ramón Cisneros Palacios Training Ground became the stage for an international meeting: the visit of a delegation from FC Real Sireti, as part of an exchange and collaboration program focused on talent development and scouting.

During their stay, the representatives of the visiting club immersed themselves in the Sevillista identity. From the High Performance Program training sessions to the youth academy teams, Sevilla C and Sevilla Atlético, the coaches were able to witness first-hand the methodology that has made Sevilla FC a benchmark in the comprehensive development of footballers.

The agenda also included high-level meetings with the Data Football Department, the Youth Academy Analysis Area, and the innovative Football Laboratory, where experiences were shared on innovation, performance monitoring, and advanced methodologies to enhance talent.

The afternoons were dedicated to Sevilla FC’s youth academy, the true heart of the club, where the methodological and human approach drew the attention of the visiting delegation. The final highlight was a tour of the legendary Ramón Sánchez-Pizjuán Stadium.

Through this exchange, Sevilla FC reaffirms its international outlook and its commitment to the identification, training, and development of young talent, continuing to project values and excellence beyond our borders.

Because at Sevilla FC, every visit is also an opportunity to grow.

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The second edition of the Intermediate Vocational Diploma in Football Coaching begins

Sevilla FC, through its Innovation Center, is launching for the second consecutive year an ambitious educational program that aims to establish itself as a benchmark in the training of future professionals in the sports sector. The 2025–2026 academic season will thus mark the beginning of the second edition of the Intermediate Level Diploma in Football Coaching, an official qualification designed to provide students with the necessary tools to advance their development as qualified coaches and technical staff.

Following the success of the first edition, which brought together dozens of students who today remain linked to the world of sport, Sevilla FC reaffirms its commitment to education, innovation, and the development of young talent. Through a training model that combines theory, practice, and direct contact with the club’s professionals, the program stands out as a unique opportunity to train in an environment of excellence.

As its main new feature, this second edition will, for the first time, include Level 2 and the final cycle of the training program, after only offering Level 1 in the first edition. With this, the club seeks to further enhance the quality of the program and adapt to the current demands of football.

The physical entrance tests will take place on October 7 at the Antonio Puerta Football School facilities, located at the José Ramón Cisneros Palacios Sports City. The official inauguration ceremony will be held later that same day in the afternoon at the iconic Ramón Sánchez-Pizjuán Stadium, where students will share the event with various sports figures and institutional representatives of Sevilla FC.

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Big Data Master’s, ranked among the best in Spain

The Master’s in Big Data Applied to Football Scouting, co-organized by the Sevilla FC Innovation Center, Sports Data Campus, and UCAM, has been chosen as one of the best online training options in Spain by the prestigious newspaper El Mundo.

In an article titled “The 145 Best Online Master’s Degrees to Study in Spain in 2025”, the program is ranked as the second-best option within the “Big Data” category, noting that it “has the support of organizations, leagues, federations, football clubs, and companies in technology, data, and sports analytics,” and that it “allows students to obtain four additional certifications that complement their training.”

At the end of October, a new edition of the Master’s program, the ninth, will begin, with the final month of enrollment now open.

Check the ranking at the following link.

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DataMB destaca el potencial de Lucien Agoumé

En el fútbol contemporáneo, la toma de decisiones estratégicas ha evolucionado para incorporar de manera decisiva el análisis avanzado de datos. Esta transformación no solo permite evaluar el rendimiento de los jugadores con mayor precisión, sino que también facilita la identificación temprana del talento.

Recientemente, la web especializada en análisis de datos de rendimiento en fútbol, Data MB, ha destacado a Lucien Agoumé entre los centrocampistas sub-23 más prometedores de Europa.

Los datos proporcionados por la plataforma DataMB evidencian su rendimiento en indicadores clave como la tasa de duelos ganados, que alcanza el 81 %, un porcentaje que refleja su capacidad para imponerse en disputas cuerpo a cuerpo y recuperar la posesión en zonas críticas del campo. Su precisión en pases progresivos es otro dato relevante: con un 85,3 % de acierto, Agoumé demuestra no solo control y seguridad, sino también una visión clara para avanzar el juego y conectar con compañeros en posiciones ofensivas. Además, su efectividad en pases clave, con un 89 %, destaca su contribución directa en la generación de oportunidades de gol, situándolo entre los mejores de su generación.

El recorrido de Agoumé ilustra la importancia del análisis detallado y contextualizado. Durante la temporada 2024-2025, su acumulado de casi 2.800 minutos en 35 encuentros de LaLiga se traduce en una muestra estadística sólida para evaluar su impacto real en el equipo.

            Este tipo de evolución es detectable, cuantificable y justificable únicamente a través del análisis profundo de datos, como el que se trabaja en el Máster en Big Data Aplicado al Scouting en Fútbol, donde los alumnos aprenden precisamente a construir e interpretar este tipo de modelos comparativos para detectar talento en desarrollo y proyectar su crecimiento potencial en función de sus registros.

Este tipo de análisis requiere de un proceso de recolección, limpieza y modelado de datos deportivos, una competencia que se desarrolla en profundidad en el Máster en Big Data Aplicado al Scouting en Fútbol, impulsado por el Sevilla FC Innovation Center y Sports Data Campus. Los estudiantes de este programa adquieren habilidades para trabajar con plataformas especializadas como Wyscout, StatsBomb o Instat, y para manipular grandes volúmenes de datos mediante herramientas técnicas como Python, R, y Excel avanzado.

Por ejemplo, aprenden a extraer y limpiar datos de eventos como duelos, pases o tiros, y a normalizar métricas para que reflejen el rendimiento por cada 90 minutos jugados. También practican el diseño de modelos que permitan anticipar la progresión de un jugador a partir de sus datos históricos, ayudando a clubes a decidir inversiones con respaldo estadístico.

 Además, los alumnos desarrollan capacidades en visualización avanzada de datos, utilizando dashboards interactivos y gráficos que facilitan la comunicación con entrenadores y directivos. Por ejemplo, pueden crear mapas de calor que evidencien zonas de influencia o gráficos radar que comparen a jugadores según sus fortalezas tácticas, permitiendo a los cuerpos técnicos tomar decisiones fundamentadas.

 La elaboración de informes de scouting automatizados y comparativos es otro aspecto fundamental del máster. Los estudiantes trabajan en proyectos reales, simulando la evaluación y seguimiento de futbolistas en distintos mercados, creando reportes que integran análisis cuantitativos y cualitativos para asesorar fichajes o renovaciones. Así, pueden detectar perfiles como el de Agoumé antes de que se consoliden, valorando no solo estadísticas aisladas, sino su impacto global en el modelo de juego y su proyección a futuro.

El fútbol ha cambiado, y la manera de descubrir y entender el talento también. Este máster ofrece una oportunidad única para quienes desean ser parte activa de esta revolución, transformando datos en conocimiento aplicable, y convirtiéndose en piezas clave en la innovación deportiva.

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Sevilla FC Strengthens Its Innovation Strategy in Asia

Sevilla FC has taken another step forward in its international expansion strategy, which is built on innovation, applied knowledge, and the transfer of high-performance methodologies. In recent weeks, the club has bolstered its presence in Asia through two key initiatives: the signing of a collaboration agreement with the Chinese city of Shijiazhuang and the delivery of technical seminars to members of Japan’s J-League.

Following an institutional visit to the Ramón Sánchez-Pizjuán Stadium, led by Shijiazhuang’s Vice Mayor, Li Ruifeng, Sevilla FC formalized a strategic alliance with the municipal government of this city of nearly 11 million people. Promoted by the Chinese Cultural Center of Seville, the agreement will allow the club’s expertise to be applied to areas such as youth development, coach education, academy design, and talent management, all adapted to the local context and supported by top-tier European institutions.

Beyond the sporting dimension, this partnership highlights Sevilla FC’s role as a knowledge generator within the global football industry. Through the Sevilla FC Innovation Center, the club facilitates methodological transfer, turning its experience into a valuable asset for emerging ecosystems like Shijiazhuang, which is currently transforming into a modern and sustainable sports hub.

Simultaneously, the club’s Innovation Department continues to expand its influence across Asia. Most recently, two specialized seminars were delivered to J-League professionals: Jesús Olivera focused on player tracking through data analysis, while Daniel del Valle explored tactical evaluation through identifying strengths and weaknesses in match planning.

These initiatives are part of Sevilla FC’s global approach to football innovation. For years, the club has shared its model with international organizations through training programs aimed at coaches, professional players, executives, and performance specialists. A strategy that consolidates Sevilla FC’s position as a methodological reference in the evolution of global football.

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Closing Ceremony of the Master’s Programs in Big Data and Innovation

This week marked the closing of new graduating classes from two master’s programs sponsored and co-organized by the Sevilla FC Innovation Center: the Master in Big Data Applied to Scouting and the Master in Innovation and Technology in Sports Entities. The Ramón Sánchez-Pizjuán Stadium hosted in-person sessions for both courses, as well as a heartfelt ceremony during which the club’s innovation center, together with Sports Data Campus, presented the official diplomas to the students.

José María Cruz Gallardo, Head of R&D in Football at Sevilla FC; David Sáez, CEO of Sports Data Campus; and Miguel Ángel del Barrio, Director of Programs at the same institution, led the final talks in the stadium’s Glasgow Room. These sessions featured contributions from Sevilla FC staff, among others, under the watchful eye of the club’s new Director of Football, Antonio Cordón. The official closing ceremony then took place in the stadium’s VIP area.

The Master in Big Data Applied to Football Scouting has now completed its eighth edition. This long-standing program, co-sponsored by Sports Data Campus, Sevilla FC, and the Catholic University of Murcia (UCAM), has firmly established itself as one of the top courses for becoming an expert in identifying and analyzing football talent. Enrollment is already open for the ninth edition, which will begin this coming November.

More recent is the Master in Innovation and Technology in Sports Entities, which has been well received in its first two editions. Students have been trained in two of the key drivers of transformation in sports organizations: optimizing operations and creating new ways to engage fans and anticipate new revenue opportunities. All of this has been made possible through essential training in tools such as data analytics, artificial intelligence, and automation.

Registration for the upcoming editions is available at this link.

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Hispania FF of Puerto Rico visits the Players Academy Program

Hispania FF of Puerto Rico Visits the Players Academy Program at Sevilla FC Innovation Center

In recent days, the Players Academy program at the Sevilla FC Innovation Center welcomed a special visit from the players of Hispania FF of Puerto Rico. The club’s delegation, composed of more than 60 players of various age groups and four coaches, was divided into four categories to take full advantage of the development and training offered by Sevilla FC’s player enhancement program.

As part of their experience, the players took part in training sessions at the club’s sports city, following the official Sevilla FC methodology. Their stay also included a friendly match against Sevilla FC’s Infantil A side, coached by Álex Martín.

In addition, the visiting group had the opportunity to explore the club’s top-tier facilities, including a full tour of the iconic Ramón Sánchez-Pizjuán Stadium.

The group also attended educational sessions delivered by various Sevilla FC professionals, covering topics such as international sports projects and sports psychology.

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Closing Ceremony of the First Graduating Class of the Intermediate Vocational Training Program in Football Coaching

The José Antonio Sánchez-Araujo Press Room, located at the Ramón Sánchez-Pizjuán Stadium, hosted the closing ceremony and diploma presentation for the first graduating class of the Intermediate Level Football Coaching Course, organized by the Sevilla FC Innovation Center. This educational initiative has enabled the 25 students who successfully completed the program to acquire the knowledge and skills necessary to begin teaching football, as well as to promote and encourage the sport among young people and in educational settings.

The ceremony was attended by prominent representatives of the club, including Jesús Galván, current coach of Sevilla Atlético, and Luci Martín, a member of Joaquín Caparrós’ coaching staff. Both took part in the event to show their support for the new coaches and to emphasize the importance of education in professional development within the world of football.

In addition to this intermediate-level course, the Sevilla FC Innovation Center also offers the Advanced Level Football Coaching Certification. This qualification represents the highest level a coach can achieve within both the Spanish and European educational and federative systems. Upon completion of this advanced program, students earn the official credentials required to coach at all levels of Spanish football, from grassroots to professional teams, and even to be part of the coaching staff for regional or national teams.

Both training programs are offered in collaboration with CESUR, the most prestigious vocational training center in Andalusia, known for the quality of its education and its strong ties to the professional sports sector. This partnership ensures a comprehensive and up-to-date training experience, designed to prepare future coaches for the challenges of modern football.

Enrollment for the upcoming 2025–2026 course opened this past Monday. For more information, visit this link.

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9th Edition of the Master’s in Big Data Applied to Football Scouting

Once again, it’s time to open the enrollment period for the “Master’s in Big Data Applied to Football Scouting.”
Now in its ninth edition, this program is aimed primarily at professionals and football enthusiasts seeking to specialize in the area of scouting: coaches, analysts, scouts, fitness coaches, or sports managers.

Co-organized by the Sevilla FC Innovation Center, Sports Data Campus, and the Catholic University of Murcia (UCAM), this program has already trained over 2,600 students in its four-year history. The master’s is also ideal for those who want to take their first steps into the world of scouting and build a professional career in football.

This is a unique opportunity to access professional football, improve career prospects in a constantly evolving industry, and become an expert in talent identification and analysis.
Interested individuals can find more details at this link.

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Enrollment now open for the Intermediate and Advanced Level Football (Soccer) Coaching Programs

Sevilla FC Innovation Center Opens Enrollment for Official Vocational Training Programs in Football Coaching

The Sevilla FC Innovation Center has opened the enrollment period for its official Intermediate and Advanced Level Vocational Training Programs in Football Coaching. These programs qualify graduates to work as football coaches throughout Spain and also provide access to certain university degree programs.

The training offer includes three distinct levels of Football Coaching certification. The first level qualifies the holder with the necessary skills to introduce players to football and to promote the sport.

Level 2 certifies that the holder has the necessary competencies to plan and deliver football coaching sessions focused on improving athletes’ technical and tactical performance. To enroll in Level 2, students must already hold a Level 1 certificate—either in football or futsal.

Finally, Level 3 qualifies the holder to plan and lead training for football teams and athletes, manage their participation in mid- to high-level competitions, and run football academies.

Upon completion of the advanced level, students will receive the highest coaching qualification available in Spain. This allows them to apply for an official coaching license, enabling them to coach in all levels of Spanish football, including regional and national teams. Enrollment can be completed through the following link.

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Sevilla FC launches its training experience for coaches as part of the “Academy Programs”.

Sevilla FC, through its Innovation Center, continues to establish itself as a key player in football education, both nationally and internationally.

Portuguese coach Lino Almeida shared his impressions and expressed his surprise at the opportunity to live various experiences alongside Sevilla FC and to have learned new methodologies used by the club.

“It has been a very enriching experience. What surprised me the most was the use of cameras to record all the training sessions—this helps players improve. I was also surprised by the presence of psychologists during training sessions; it gives kids and players someone to talk to and express themselves more freely,” said Lino Almeida.

He also emphasized the methodology used by Sevilla FC, a methodology that the Portuguese coach stated he plans to implement at his own club. Moreover, Lino Almeida mentioned that he is taking back not only new methods but also fresh ideas that he is eager to put into practice.

Finally, Lino shared that this is an experience he highly recommends. “It’s an experience I recommend to all coaches. I got to meet many other coaches, they shared the full methodology with me and helped me improve in areas where I needed it. This is valuable for any football coach.”

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Sevilla FC launches our Fitness Academy Program

Sevilla Fútbol Club continues to strengthen its educational programs through its Innovation Center and has officially launched its Fitness Academy program with the visit of a group of fitness coaches from the Polish Football Federation.

The PZPN group experienced an immersive journey, where they learned both the theoretical and practical aspects of the club’s physical preparation methodology, guided by various coaches and specialists from within the organization. They also had the opportunity to see the diagnostic center in action, understand the training methodology firsthand, and attend a youth friendly match between Sevilla FC’s Cadete A and Austria Vienna.

“The experience we’ve had over the last three days has been truly fantastic. We’ve discovered a very open club. Everyone here has a lot of knowledge, but they are also very willing to share it and their experiences with us. So yes, we’ve had a great time. The facilities are incredible. There are many fields, multiple gyms, lots of equipment and gear that we’ve been fortunate to access and use. The methodology is interesting. But yes, it’s really fascinating to see a solid methodology across all teams and a very well-defined playing model,” said Naomi Datson, a UEFA coach who accompanied the PZPN group during these training sessions.

For his part, Łukasz Radziminski, coordinator of the PZPN’s fitness coach course, also spoke highly of the visit to Sevilla FC, especially praising the human quality of the club’s professionals: “These days have given us so much—so much knowledge, so much practical insight—and we’ve had the opportunity to meet the great Sevilla FC family. We’ve met many excellent coaches. We’ve seen many impressive facilities. The methodology is truly outstanding. But I think the most important thing in the club, what gives us a complete picture of Sevilla FC, is its people. And the people at Sevilla FC are truly amazing. These individuals have made this club a top-tier, elite team.”