Month: November 2024

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Los Prague Raptors participan en el Programa Coaches Academy del Sevilla FC Innovation Center.

Alexie Kolowrat, jugadora del primer equipo femenino y entrenadora del equipo Sub-15, se mostró muy agradecida por esta experiencia: “Espero poder llevar mucho conocimiento de vuelta a casa en diferentes categorías de entrenamiento. No solo los aspectos técnicos de organizar entrenamientos y ese tipo de cosas, sino también todos los aspectos fuera del entrenamiento, como la recuperación y el análisis de partidos, y esas cosas que podemos empezar a implementar en nuestro club.”. 

La jugadora y entrenadora destacó la relevancia de abordar áreas que suelen pasarse por alto en los clubes emergentes:  “Como entrenadora, me va a ayudar a ver cómo implementar algunas de estas cosas a una escala más pequeña, pero aun así ver cómo podemos usarlas y centrarnos en aspectos que no habíamos considerado completamente antes.” 

Kolowrat también subrayó la importancia del que el Sevilla FC da a los detalles, un factor que considera crucial tanto en su desarrollo como entrenadora como en su rol de jugadora:  “Ha sido muy útil ver la cantidad de atención que se le da aquí a diferentes aspectos que a veces la gente pasa por alto. Aquí se enfocan en cada detalle, y puedes ver el gran efecto al hacer bien las pequeñas cosas. Como jugadora, me ha mostrado que realmente necesitas dar el 100% en todo, no solo en el fútbol, sino también en la psicología y todo lo que está fuera.”*  

El programa Coaches Academy ofreció a Kolowrat y a los participantes acceso a recursos de primer nivel y la oportunidad de interactuar con expertos en disciplinas como análisis de datos, fisiología, psicología deportiva y gestión de equipos. Según Alexie, esta experiencia representa una oportunidad única para aplicar lo aprendido en el Prague Raptors:  “Es una experiencia muy enriquecedora que definitivamente deberían aprovechar si tienen la posibilidad porque los recursos aquí son muy valiosos, con expertos en diferentes disciplinas“. 

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The Training Courses at Sevilla FC Innovation Center in Full Swing.

The Master’s in Innovation and Technology Applied to Sports is conducted in collaboration with Sports Data Campus and the Catholic University of Murcia (UCAM). It offers professionals from the fields of technology and sports the opportunity to explore the transformation processes of sports organizations based on innovation and technology. So far, there have been notable presentations, such as the one by José María Cruz Gallardo, Head of R&D+i Football at Sevilla FC, on “Law and New Technologies,” and the one by Pilar Morejón, Management Controller at Sevilla FC, together with Jaime Cerdá, on “Data Protection.” Enrollment is still open, although a second edition will begin in March 2025. More information is available here.

The Master’s in Big Data Applied to Football Scouting, meanwhile, has set a record for new enrollments, although registration is still open. Also organized in partnership with Sports Data Campus and UCAM, this program is designed to provide students with the necessary knowledge to excel in a data-driven sports management role. Noteworthy sessions so far include “Data Serving the Scouting Processes in Professional Football” by Ramón Rodríguez Verdejo ‘Monchi,’ President of Football Operations at Aston Villa FC, and “The Role of the Scout under the Guidance of the Sports Director” by Víctor Orta, Sports Director of Sevilla FC. Information about this master’s program can be found here.

Another major new offering this season, which began a few weeks ago, is the Official Football Coaching Course, which has already completed two subjects: Anatomical Bases and Sports Physiology and First Aid and Hygiene in Sports. The subject Sports Training has just started. Coaches from Sevilla FC such as Ernesto Chao, José Antonio Andrade, Manu Sanz, and Rafa Castaño have participated. Further details can be found here.

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Sevilla FC launches its training experience for analysts as part of the ‘Academy Programs’

Sevilla FC, through its Innovation Center, continues to establish itself as a significant player in football education, both in Spain and across Europe. The club has recently launched an immersive training experience for analysts as part of the Coaches Academy.

The Italian coach expressed great satisfaction with the educational opportunity he experienced, as well as the availability to thoroughly understand how all areas of the club operate.

“It was a very positive experience. What impressed me the most was the great willingness of the club to show me how they work here in a 360-degree approach. The experience was very focused on analysis, including both video analysis and data analysis. But they also gave me the chance to observe all the aspects of the club’s work—technical aspects on the field and organizational aspects. I appreciated that a lot because I found great value in seeing how the club operates across all areas. From an educational point of view, this is very important. I learned many things, and I am grateful to Sevilla for this great opportunity they gave me,” he summarized.

Additionally, Negri highlighted the value that Sevilla FC and its analysts place on the use of data, something he wishes to apply in his professional career: “I was very impressed by the importance given to data here, considering that in Italy this aspect is still underdeveloped. Many clubs are lagging behind, even at a professional level. There isn’t yet a strong trust in data, or at least it isn’t used as a support for technical football decisions. This is a great credit to Sevilla, and on my part, I will try to bring this to Italy.”

Lastly, he wanted to send a message to other football and analysis professionals to explore the training offer of Sevilla FC’s Innovation Center: “Certainly, for those who want to learn and discover many things, this is the right place, because there is a great willingness to share information. Without a doubt, those who come here have a great experience and take away many things. Perhaps in other places, there is more reluctance to share knowledge. Clubs tend to keep their knowledge internal to gain an advantage. That’s not the case with Sevilla, as they share because there is a desire to improve and progress. This benefits the entire football landscape, not just a single club.”

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Sevilla FC present at the AI Forum 2024 in Zurich

Sevilla FC, represented by its Head of Data, Elías Zamora, made a notable appearance at the recent edition of the AI 2024 Forum, held on November 12 in Zurich. This forum, organized by the Finanz und Wirtschaft Forum, brought together economic leaders and experts in AI adoption across the DACH region (Germany, Austria, and Switzerland), with the aim of exploring AI applications across various industries, from entertainment to the corporate sector.

In his presentation, Elías Zamora showcased Sevilla FC’s data and artificial intelligence strategy, detailing how the club has implemented a comprehensive AI vision that spans both the sports and business domains. He highlighted the key capabilities developed through this strategy, such as the creation of innovative solutions that enhance operational efficiency and decision-making across multiple areas of the club.

One of the standout applications is Scout Advisor, an advanced platform that leverages AI to optimize the player scouting and recruitment process, developed in collaboration with IBM. This tool enables the club to analyze large volumes of unstructured data, allowing for a more precise and strategic identification of talent.

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The Swedish forward Sebastián Fineman makes his debut with Sevilla FC

Sevilla FC D, the club’s international team, has added a new signing with the arrival of Sebastian Fineman. The Swedish forward has already joined the team’s ranks and experienced his first training sessions under the guidance of Óscar Olomo and his coaching staff.

“I’m feeling great. I’m enjoying the city and the team. There are good teammates and coaches. We have good chemistry. So far, I’m really enjoying it. It’s much warmer here than in Sweden. You know, back there it’s snow and all that during winter, but I like warm weather, so it’s not a problem for me,” he shared about his first impressions at the club.

The player has already set himself the goal of learning Spanish for a smoother integration, although he appreciates the positive atmosphere with his teammates and the coaching staff led by Óscar Olomo: “It’s a big change, of course. I have to adapt and try to learn a bit of Spanish so I can communicate with my teammates. We try to communicate with gestures and simple words, so it’s going well.”

Fineman, who describes himself as “a good finisher and a strong player,” acknowledges that playing for Sevilla FC is a great opportunity: “Being part of this means a lot. It’s a big club, and it’s a great chance for me to show what I can do on the field, and I hope everything goes well.” Finally, he highlighted that Jesús Navas is a source of inspiration for him: “He’s a true club legend, he’s done so much and is the face of the club, and I enjoy watching him play.”