{"id":4959,"date":"2026-01-28T17:27:38","date_gmt":"2026-01-28T16:27:38","guid":{"rendered":"https:\/\/sevillafcinnovationcenter.com\/?p=4959"},"modified":"2026-01-28T17:47:38","modified_gmt":"2026-01-28T16:47:38","slug":"ya-somos-30-millones-de-seguidores-en-redes-sociales","status":"publish","type":"post","link":"https:\/\/sevillafcinnovationcenter.com\/en\/ya-somos-30-millones-de-seguidores-en-redes-sociales\/","title":{"rendered":"We\u2019ve reached 30 million followers on social media!"},"content":{"rendered":"\n<p>Sevilla FC continues to strengthen its position as one of the most influential clubs in Spain and across the European digital landscape. The club has recently reached a new communication milestone by surpassing <strong>30 million followers<\/strong> across its official profiles worldwide.<\/p>\n\n\n\n<p>In just two years, Sevilla FC has grown its digital community by <strong>10 million users<\/strong>, consolidating its place as the <strong>fourth Spanish club with the largest social media following<\/strong>, behind only Real Madrid, FC Barcelona and Atl\u00e9tico de Madrid. This sustained growth is the result of a clear strategy that uses social media as a direct channel for connection, information and entertainment for fans, while also driving the international expansion of the Sevilla FC brand through tailored plans for each market.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DT2PZ3zk-D-\/?utm_source=ig_web_copy_link&#038;igsh=MzRlODBiNWFlZA==\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px rgba(0,0,0,0.1),0 1px 10px rgba(0,0,0,0.1); margin: 1px; max-width:540px; min-width:326px; width:100%;\">\n<\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<h3 class=\"wp-block-heading\">Driving Digital International Expansion<\/h3>\n\n\n\n<p>Sevilla FC maintains an active presence across the main social media platforms, with particularly strong growth on <strong>TikTok and Facebook<\/strong> in recent years. One of the key drivers behind this development has been the club\u2019s internationalization strategy, which uses the digital environment as a vital tool to reach new audiences. Currently, the club communicates in <strong>six languages<\/strong>\u2014Spanish, English, Arabic, Chinese and Portuguese\u2014and has a strong footprint in strategic markets such as <strong>China<\/strong>, where it has already surpassed <strong>two million followers<\/strong> on local social networks, as well as in <strong>India, Mexico, the United States, the Middle East, Africa and South America<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sevilla FC+, A Further Step in the Club\u2019s Digital Transformation<\/h3>\n\n\n\n<p>As part of this process, the launch of <strong>Sevilla FC+<\/strong>, the club\u2019s on-demand digital content platform, has provided an additional boost to its communication strategy. Since its launch, the platform has surpassed <strong>two million views<\/strong>, confirming fans\u2019 strong interest in this new format.<\/p>\n\n\n\n<p>Sevilla FC+ completes the club\u2019s digital media transformation and offers content that is free, registration-based, or subscription-based. Club members have access included after renewing their season ticket for 2025-2026, simply needing to activate the service, while other users can choose from the available subscription plans.<\/p>\n\n\n\n<p>Among the platform\u2019s most notable content are <strong>live broadcasts<\/strong>, which have reached peak audiences, especially for preseason matches aired exclusively. Youth academy competitions also play a key role, available both through the subscription and in a pay-per-view format, along with the program <em>El Partido<\/em>.<\/p>\n\n\n\n<p>The platform also features a carefully curated selection of <strong>premium on-demand content<\/strong>, including original productions such as the documentary <em>Jes\u00fas Navas: Sobran las Palabras<\/em> and <em>16<\/em>, a series focusing on the club\u2019s history, identity, and fan base. Users can also access <strong>historic matches, press conferences, and interviews<\/strong>, adapting to new digital consumption habits. This initiative was recognized with the award for <a href=\"https:\/\/sevillafc.es\/actualidad\/noticias\/sevilla-fc-premiada-mejor-ott-sportspor-media-awards\" data-type=\"link\" data-id=\"https:\/\/sevillafc.es\/actualidad\/noticias\/sevilla-fc-premiada-mejor-ott-sportspor-media-awards\"><strong>Best New OTT Platform<\/strong> at the SportsPro Media Awards.<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sevilla FC continues to strengthen its position as one of the most influential clubs in Spain and across the European digital landscape. The club has recently reached a new communication milestone by surpassing 30 million followers across its official profiles worldwide. In just two years, Sevilla FC has grown its digital community by 10 million [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4954,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[1],"tags":[],"area_entrada":[79,101,102],"class_list":["post-4959","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar","area_entrada-events","area_entrada-tecnology","area_entrada-transformation"],"acf":[],"_links":{"self":[{"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/posts\/4959","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/comments?post=4959"}],"version-history":[{"count":0,"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/posts\/4959\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/media\/4954"}],"wp:attachment":[{"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/media?parent=4959"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/categories?post=4959"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/tags?post=4959"},{"taxonomy":"area_entrada","embeddable":true,"href":"https:\/\/sevillafcinnovationcenter.com\/en\/wp-json\/wp\/v2\/area_entrada?post=4959"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}