Successful Participation of Sevilla FC at the Sao Paulo Sport Summit
Digitization, Technological Innovation, and Internationalization: Key Pillars Structuring the Club’s Activities
Sevilla FC has concluded a successful participation in the Sports Summit in Sao Paulo, the central event of a prolific visit to Brazilian lands. During this summit, the president, José María del Nido Carrasco, outlined the main lines of the club’s regeneration project. The president’s presentation was warmly received by representatives of the football and sports industry present at the event, as well as by various media outlets in South America.
“We are a rebellious club, facing and defeating much stronger teams. We are ambitiously excessive, with courage, and proud to feel Sevillista,” summarized the president in defining the club’s values. “We do what we did in the 21st century combined with data application, with a data department that has a lot of information to try to minimize errors when signing players,” he added.
In addition, Sevilla FC’s data chief, Elías Zamora, also outlined some of the pillars regarding the club’s commitment to technological innovation, participating in a panel where he delved into the use of data to improve process efficiency and identify business opportunities for the organization.
The delegation from Sevilla FC also took the opportunity to firsthand acquaint themselves and build cooperation with three of Sao Paulo’s most important clubs: Sao Paulo FC, Palmeiras, and Corinthians, as well as with the Paulista Football Federation.