Transfer Tracker, a new tool for clubs developed by Sevilla FC and LaLiga TechTransfer Tracker, a new tool for clubs developed by Sevilla FC and LaLiga TechTransfer Tracker, a new tool for clubs developed by Sevilla FC and LaLiga Tech

LaLiga Tech and Sevilla FC have announced the launch of Transfer Tracker, a new legal and technological consultancy service for football teams, which will enable them to obtain unclaimed revenue from compensation payments derived from FIFA’s solidarity mechanism. The new solution will enable clubs around the world to claim solidarity payments for related transfers of players who have passed through their academies. The current rules recognise that when a player is transferred, the club that trained the player can claim up to 5% of the player’s value. Transfer Tracker is therefore the only solution available on the market to identify, check and claim the solidarity mechanism from transfers retroactively before the statute of limitations expires. According to latest estimates, there is more than USD 1.2 billion in unclaimed compensation that clubs are entitled to claim.

To start a complaint through Transfer Tracker, clubs only need to sign up for the service free of charge. From there, a specialised Transfer Tracker team will carefully analyse the transfer market using advanced Big Data tools to identify all transactions that could be claimed through the mechanism. Subsequently, various actions will be put in place to ensure payment, ranging from discussions between the clubs involved in the transfer to claims to FIFA bodies, if necessary. The system has been initially developed and operated over the last two years by the data and legal department of Sevilla FC in the context of its strategic innovation policy implemented transversally in both the sporting and business areas of the club. Thanks to this system, Sevilla FC has identified more than 700 movements of players trained at the club in 53 different competitions. As a result, the club has generated more than 1,000,000 euros in collections associated with the solidarity mechanism.

In recent weeks, we have worked hand in hand with entities in countries such as Argentina, Portugal, Chile and Brazil, closing the first agreements. Through these clubs, an average potential claim has been identified for 537 transfers with an average turnover of 117 million euros, which means an average potential claim of 3.4 million euros per club. According to FIFA’s current rules, clubs can claim any transfer for a period of two years after the last payment associated with it.

Marcos González Bertolín, Director of Value Proposition at LaLiga Tech, explains: “There are world-class academies that are producing and exporting incredible football talent, but they are not receiving the compensation they deserve. We created Transfer Tracker to help clubs of all sizes discover and receive this additional revenue, without the need to invest their own time and resources. Using a robust data system developed in conjunction with Sevilla FC, we offer the fastest possible way to negotiate the claims process and generate further growth to the football ecosystem”. José María Cruz, General Manager of Sevilla FC, adds: “The football industry is missing the opportunity to gain a new revenue stream that will add value to its knowledge and methodologies. It is a silent drama suffered by the vast majority of clubs and that affects to a greater extent the training clubs with fewer resources. We are proud to generate innovation together with LaLiga Tech to alleviate this competitive disadvantage that rewards buying clubs over training clubs. At Sevilla FC we firmly believe in technological development as a tool to improve both sporting and institutional competitiveness”. Any club can register their interest in Transfer Tracker through this link.